The fashion and lifestyle clothing brand with Cebuano roots, Penshoppe, renovated and re-opened its store at Ayala Center Cebu last September 28, 2017, bringing their #ClubPenshoppePH ambassadors Tanner Mata, Maria Fabiana, and Emilio Francisco Pérez to the city.

The newly renovated and re-opened Penshoppe store at Ayala Center Cebu

Penshoppe brings Tanner Mata, Maria Fabiana, and Emilio Perez to Cebu City

During the event, patrons and fans were able to meet and greet with the trio and experience shopping with them on the big day. But before the main program started, they were able to take pictures and selfies with the fans who were waiting outside the store before it was opened to the public.

The fans waiting for Tanner, Maria and Emilio to have pictures with them.

Emilio Perez and Maria Fabiana taking pictures while Tanner Mata came near the fans.

Penshoppe store re-opens at Ayala Center Cebu

At around 3 PM, the program started with remarks and welcome from Penshoppe Brand Director, Jeff Bascon, and followed by a mini press conference and interview of the members of the #ClubPenshoppePH.

Penshoppe Brand Director, Jeff Bascon, as he formally opened the new renovated store at Ayala Center Cebu

Watch this video during the re-opening day and the mini press conference with the ambassadors:

After the interview, winners of the contest to meet and greet with the brand ambassadors were called for a photo opportunity. Fans took turns to have photos and spend the time to talk with Tanner, Maria, and Emilio inside the store. The meet and greet ended around 4 PM and the store was finally opened to the public to check the latest fashion and lifestyle accessories and items displayed.

The Penshoppe store at Ayala Center Cebu fashioned a bigger and better store with a new minimalist design. At the center of the store is a fixture of a rotating DENIMLAB neon light, and the store is surrounded by metal frame dividers and shelves to display the jeans and shirts.

Display areas were filled with crate boxes painted in white to give a pop to their colorful items and accessories, as well as fragrance bottles, shoes, and bags.

The #ClubPenshoppePH Ambassadors

Emilio, Tanner, and Maria during the Penshoppe re-opening day at Ayala Center Cebu

Tanner Mata is a Filipino-American model who was born in the United States. He was famous for being one of the PBB housemates who became one of the Top 5 winners.

Maria Fabiana, a Brazilian model, started modeling at the young age of 8. She has been staying in the Philippines for a year and a half.

Emilio Francisco Pérez is an international Spanish model, who considers the Philippines his second home, joined the #ClubPenshoppePH ambassadors this year.

During an interview earlier this year on Preview magazine, with the theme of celebrating the youth in mind, Penshoppe new endorsers to their stellar roster, collectively known as #ClubPenshoppe. The group is composed of fresh faces that represent the global youth and it’s a movement that aims to celebrate diversity, style, and individuality.

“We had to choose people that represent the different personalities of the youth, and they fit that perfectly,” states Penshoppe Brand Director Jeff Bascon.

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